Milstein named CSGE directorMark Milstein, lecturer of strategy, innovation, and sustainable global enterprise, joined the Johnson School on a full-time basis when he was named director of the Center for Sustainable Global Enterprise (CSGE) last July. He has been instrumental in the design and implementation of the new Sustainable Global Enterprise Immersion. Milstein, who conducts research on strategy, decision making, technology management, and innovation, focuses on how and why firms generate new business growth opportunities by treating social and environmental challenges as unmet market needs. His work includes private-sector approaches to poverty alleviation and technology-commercialization strategies to catalyze sustainable innovation. He is the recipient of a National Science Foundation grant for a proposal to bridge management and engineering education in an effort to improve the commercialization process for clean technologies
Milstein joined the Johnson School in 2004, and for two years he held joint appointments here and at the World Resources Institute, a Washington, D.C.-based non-profit, non-partisan environmental policy think tank, where he served as business research director for the Sustainable Enterprise Program. Before that, he was a faculty member at the Kenan-Flagler Business School at the University of North Carolina at Chapel Hill.
Mark earned his BA in economics and Japanese, MBA, and MS in natural resource policy from the University of Michigan. He earned his PhD in strategic management from the University of North Carolina at Chapel Hill.